Glossary
Delivered Duty Unpaid · DDU Incoterm
DDU (Delivered Duty Unpaid) is a legacy Incoterm under which the seller delivers goods to a named destination and bears transport cost and risk, but the buyer is responsible for import customs clearance and for paying import duties and import VAT. DDU was officially removed in Incoterms 2010 and replaced by DAP, though the term is still widely used informally.
DDU stands for Delivered Duty Unpaid. Under the rule, the seller arranged and paid for transport to the named destination and carried the risk of loss or damage until the goods arrived there. The phrase 'duty unpaid' is the important part: it signals that the seller did not pay import duties or import VAT. Those charges, along with import customs clearance, fell to the buyer.
In Incoterms 2010 the ICC streamlined the old D-family of rules (which included DAF, DES, DEQ and DDU) and replaced them. DDU was superseded by DAP (Delivered At Place). The two are functionally equivalent: in both, the seller delivers to the destination ready for unloading and the buyer pays import duties and VAT. So when someone uses 'DDU' today, they almost always mean what is now formally called DAP.
Because DDU is no longer part of the official Incoterms set, using it in a contract is risky — there is no current ICC definition to fall back on if a dispute arises. Best practice is to write DAP and reference Incoterms 2020 instead.
The DDU/DDP distinction is one of the most important choices in cross-border parcel shipping, and carriers still label services this way. 'DDU' (now DAP) means the recipient pays duties and import VAT — the courier collects these before or on delivery, which can mean an unexpected bill for your customer. 'DDP' means you, the seller, have prepaid those charges, so the customer receives the parcel with nothing more to pay.
For marketplace sellers this is a conversion and satisfaction issue. Shipping DDU/DAP is cheaper and simpler for you, but customers who get hit with a surprise customs invoice often refuse the parcel or leave negative feedback. Shipping DDP costs more and adds compliance work, but delivers a clean 'no extra charges' experience.
A carrier quote that says 'shipped DDU' to a customer in Norway means the Norwegian customer will be asked to pay Norwegian import VAT and any duty before the parcel is released — exactly the same outcome as a modern 'DAP Oslo' shipment. If the seller wanted to prepay those charges so the customer pays nothing extra, they would ship DDP instead.
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