Which marketplace is better for sellers?
Since Allegro's acquisition of Mall Group, these two marketplaces operate under the same parent company but serve distinct markets. Allegro dominates Poland with 20M+ buyers, while MALL.cz is the leading marketplace in the Czech Republic and Slovakia. Sellers should leverage both for maximum CEE coverage, as the shared ownership is creating synergies in seller tools and cross-border capabilities.
| Feature | MALL.cz | Allegro |
|---|---|---|
| Commission Range | 8–13% | 5.54–14% |
| Monthly Fee | €11.84/mo | Free |
| Payment Fee | Included | 1.3% |
| Fixed Fee per Item | 9 CZK | None |
| Currency | CZK | PLN |
| Country | Czech Republic | Poland |
| Sale Price | MALL.cz Fees | Allegro Fees | MALL.cz Net | Allegro Net |
|---|---|---|---|---|
| €25 | €2.37 | €1.71 | €22.63 | €23.29 |
| €50 | €4.37 | €3.42 | €45.63 | €46.58 |
| €100 | €8.37 | €6.84 | €91.63 | €93.16 |
| €200 | €16.37 | €13.68 | €183.63 | €186.32 |
MALL.cz averages 10.5% commission across categories, while Allegro averages 11.2%. MALL.cz has the lower average commission rate.
MALL.cz charges €11.84/month, Allegro charges €0.00/month. Allegro is cheaper on monthly costs.
MALL.cz has a 9 CZK fixed fee per item. Allegro charges a 1.3% payment fee.
Allegro has a significantly larger buyer base with 20M+ active users in Poland. MALL.cz serves the Czech and Slovak markets with approximately 5M active buyers combined.
Allegro is one of Europe's most mature marketplace platforms with advanced seller tools, advertising, and fulfillment. MALL.cz has a solid platform but is still developing its third-party marketplace features.
Under the same parent company, both platforms are developing shared seller tools and cross-border selling capabilities. Sellers on one platform will increasingly find it easier to expand to the other.
MALL.cz has less seller competition, especially from international sellers. Allegro is more competitive but also provides more volume to offset this.
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