Czech Republic's growing home improvement marketplace — 12M+ monthly visits
Home & Garden is a key growth category on MALL.cz, driven by the Czech Republic's strong homeownership culture and passion for home improvement. Czech homeownership exceeds 80%, and Czechs are known for their DIY mentality — making home and garden products a natural fit for the marketplace.
Commission rates for home & garden on MALL.cz range from 9% to 14%. Furniture sits at 9-10%, home decor at 11%, and garden equipment at 13-14%. The affordable CZK 290/month subscription makes MALL.cz accessible for home goods sellers of all sizes.
Czech consumers value quality and durability in home products and are willing to invest in their homes. The cottage/chata culture (weekend homes in the countryside) creates additional demand for garden and outdoor products beyond primary residences.
This guide covers home & garden strategies for MALL.cz, including fee structures, Czech building and product compliance, the unique cottage culture market, and listing optimization for Czech and Slovak home improvement buyers.
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