Calculate your exact Allegro seller fees before you list. See prowizja (commission) by category, payment processing fees, promoted listing costs, and your real profit per sale in PLN.
Last updated: March 2026
Allegro prowizja is on item price only; payment fee includes shipping
Used to estimate your total monthly fees
Optional. Set to 0 if you don't use Allegro Ads.
Fee data based on official Allegro prowizja schedule (updated March 2026).
| Fee Type | Rate | Amount |
|---|---|---|
Prowizja (Commission) On item sale price only (excl. shipping) | 5.54% | 8.31 zl |
Payment Processing Fee On total transaction (item + shipping) | 1.3% | 2.15 zl |
Total Allegro Fees | 6.3% | 10.46 zl |
Monthly Total (20 listings) | 209.10 zl |
Allegro is Poland's largest e-commerce marketplace, handling over 75% of all online transactions in the country. Understanding its fee structure is essential for any seller aiming to sell profitably on the platform. Unlike Amazon or eBay, Allegro keeps its fee model relatively straightforward: there is no monthly subscription fee required to start selling, and no insertion or listing fees for standard listings.
The prowizja is Allegro's primary fee and is charged as a percentage of the item's sale price (excluding shipping). Rates vary by category: Electronics sellers pay just 5.54%, while Jewelry sellers face a 14% commission. Most categories fall in the 10-13% range. This commission is only charged on completed transactions — if the buyer doesn't pay, you don't owe prowizja. Allegro publishes a detailed "Tabela prowizji" (commission table) that lists rates for hundreds of subcategories, but this calculator covers the major top-level categories.
Every transaction on Allegro includes a 1.3% payment processing fee, calculated on the full transaction amount including shipping. This covers Allegro's integrated payment system, which supports Allegro Pay (buy now, pay later), credit/debit cards, BLIK (Poland's instant payment system), and traditional bank transfers. The fee is automatically deducted from your payout — there is no separate invoice.
Allegro Ads is an optional pay-for-performance advertising system. You set a promotion rate (typically 2-10%) and your listing gets boosted visibility in search results and category pages. The fee is charged only when a promoted click results in a sale, making it risk-free in terms of wasted ad spend. Higher promotion rates lead to more prominent placement. For competitive categories, most successful sellers allocate 3-5% to Allegro Ads.
Allegro Smart! is a free-shipping membership program for buyers (similar to Amazon Prime). Sellers who participate in Smart! get a significant boost in search rankings and a "Smart!" badge on their listings, which dramatically increases click-through rates. While Smart! itself doesn't add a direct fee, sellers must offer free shipping on qualifying orders (typically above 40 PLN), which means the shipping cost becomes part of your expenses. Many top Allegro sellers consider Smart! participation essential for competitiveness.
Select the Allegro product category that matches your item. Each category has a different prowizja rate. If you sell across multiple categories, run the calculator once per category to compare margins.
Input your item sale price and shipping charge in Polish zloty. Allegro calculates commission on the item price only, but payment processing applies to the full amount including shipping.
See the full fee breakdown: prowizja, payment fee, and optional promoted listing cost. The net revenue shows exactly what you keep after Allegro takes its share. Adjust the promotion rate to see how ads affect your margin.
Super Sprzedawca (Super Seller) is Allegro's top seller badge, awarded based on sales volume, low cancellation rates, fast shipping, and high buyer ratings. While it doesn't directly lower prowizja, it gives you higher search rankings, a trust badge, and access to exclusive promotional tools. Super Sellers typically see 15-30% higher conversion rates, which means more sales to spread your fixed costs over. Focus on maintaining a 4.8+ rating, shipping within 24 hours, and keeping cancellation rates below 2%.
Don't blindly set a high promotion rate. Start at 2-3% and monitor your click-through and conversion rates in Allegro Analytics. Increase promotion only for items with high margins or during peak shopping seasons (Black Friday, pre-Christmas). For low-margin items, consider not promoting at all and relying on organic ranking. Many sellers waste 5-8% on promotions when 3% would achieve similar visibility.
If your product fits multiple Allegro categories, consider listing it in the one with a lower commission rate. For example, a fitness tracker could go in Electronics (5.54%) or Sports (11%) — the category choice alone can cut your fees in half. Always check Allegro's full "Tabela prowizji" for subcategory rates, which sometimes differ significantly from the parent category.
Allegro Smart! listings get priority in search results and a distinctive badge that drives clicks. While offering free shipping on orders above 40 PLN costs money, the increased conversion rate and order volume typically outweigh the shipping expense. Build shipping costs into your item price to maintain margins. Sellers who join Smart! report an average 20-40% increase in sales.
Since Allegro's payment processing fee is a percentage (not a fixed amount), bundling products into multi-packs or kits doesn't increase the percentage fee — but it does increase your average order value and reduce per-item shipping costs. Offering a "buy 3, save 10%" deal on consumable goods or accessories can boost your net margin while giving buyers a better deal.
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