🇨🇿Sell on MALL.cz
Czech Republic's premier e-commerce marketplace
Overview
MALL.cz is the leading e-commerce marketplace in the Czech Republic and part of the MALL Group, which operates across Central and Eastern Europe. With over 12 million monthly visitors, it's the go-to shopping destination for Czech consumers.
The platform specializes in electronics, home goods, and fashion, offering sellers access to both Czech and Slovak markets through its unified platform. MALL.cz provides fulfillment services and has an extensive network of pickup points.
For cross-border sellers, MALL.cz represents an opportunity to enter the Czech market — one of Europe's most digitally advanced economies with high e-commerce adoption rates.
Fee Breakdown
Monthly Fee: 290.00 Kč/month
Fixed Fee per Item: 9.00 Kč
| Category | Commission | Fixed Fee |
|---|---|---|
| Electronics | 8% | — |
| Fashion | 12% | — |
| Home & Garden | 11% | — |
| Beauty & Health | 10% | — |
| Sports & Outdoor | 10% | — |
| Automotive | 9% | — |
| Toys & Baby | 11% | — |
| Books & Media | 12% | — |
| Jewelry & Accessories | 13% | — |
| Food & Grocery | 9% | — |
Quick Fee Calculator
Top Categories
Seller Requirements
- 1Business registration in EU or Czech Republic
- 2Czech VAT registration (or EU VAT with OSS)
- 3Product listings in Czech language
- 4EAN/GTIN codes for all products
- 5Delivery capability to Czech addresses within 5 business days
Pros & Cons
Pros
- Dominant position in Czech e-commerce
- Low monthly fee (290 CZK / ~€12)
- Access to both Czech and Slovak markets
- Extensive pickup point network
- High consumer trust
- Growing MALL Group ecosystem
Cons
- Czech language required
- Smaller market than Germany or Poland
- Fixed per-transaction fee adds up on low-value items
- Strict product data requirements
- Limited advertising tools compared to Allegro
Selling Tips
Focus on electronics and home categories where MALL.cz has the strongest customer demand
Offer delivery to Zásilkovna pickup points — Czech consumers prefer pickup over home delivery
Use Czech-language customer support to maintain high seller ratings
Price in CZK, not EUR — Czech consumers think in crowns
Leverage MALL.cz fulfillment services to offer faster delivery
Quick Profit Estimator
Based on average commission across all categories. Shipping estimated from Germany.
Frequently Asked Questions
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